See You best price in Used and new for ISBN 9780618749348 Business Ethics (Paperback) By Click Here Sory This Book is for Pre Order
Editorial Reviews
Product Description
Providing a vibrant new four-color design, market-leading BUSINESS ETHICS: ETHICAL DECISION MAKING AND CASES, Eighth Edition, thoroughly covers the complex environment in which managers confront ethical decision making. Using a proven managerial framework, the authors address the overall concepts, processes, and best practices associated with successful business ethics programs--helping readers see how ethics can be integrated into key strategic business decisions. In addition, the new eighth edition incorporates comprehensive and rigorous updates that reflect the recent economic crisis and the ever-increasing academic and governmental attention being given to this area.
About the Author
O. C. Ferrell is Professor of Marketing and Creative Enterprise Scholar at the Anderson Schools of Management, University of New Mexico. He formerly served as the Bill Daniels Distinguished Professor of Business Ethics at the University of Wyoming and as chair of the Colorado State University marketing department. He has taught at the University of Memphis, Texas A&M University, and Illinois State University. Dr. Ferrell's academic research focuses on ethical decision making, stakeholder relationships, and social responsibility. He received his Ph.D. in marketing from Louisiana State University.John Fraedrich is the James J. Jannetides Professor of Business Ethics at Southern Illinois University at Carbondale. He also teaches on special assignments at universities abroad. Dr. Fraedrich has completed extensive research in the areas of marketing and ethics. His numerous articles have been published in the JOURNAL OF MACRO MARKETING, JOURNAL OF BUSINESS ETHICS, and many other journals. He received his B.S. from Brigham Young University, his M.S. from Texas A&M University, and his Ph.D. in marketing from Texas A&M University in 1988.Dr. Linda Ferrell teaches at the University of New Mexico. In addition to this text, Dr. Ferrell has coauthored BUSINESS & SOCIETY with O. C. Ferrell and Debbie M. Thorne. She completed her Ph.D. at the University of Memphis. She won the best paper award twice at the American Marketing Association's National Summer Educators Meeting and has published articles in the JOURNAL OF BUSINESS ETHICS and the CASE RESEARCH JOURNAL.
